Dansu Towel

OVERVIEW

I created a 3D animation for Dansu, showcasing their different towel designs and colourways through a product animation. The aim was to highlight the towel’s material, texture and design through movement.

YEAR

2026

ROLE

I was responsible for the full production of the project, including 3D modelling, cloth simulation, animation, lighting and rendering.

SERVICES&SOFTWARE

3D Modelling, Cloth Simulation, 3D Animation, Lighting, Rendering, Motion Design

Blender, After Effects, Premiere Pro

About the project

The main concept for this project was to create an energetic animation that matched the fast paced music. Set within a minimal textured environment, the towel moves and flows through the space while switching between different designs and colourways. The contrast between the rough surroundings and the soft material of the towel helps highlight the texture, movement and design of the product.

One challenge during this project was creating realistic cloth movement while keeping the towel designs visible throughout the animation. I used cloth simulation in Blender and adjusted the material settings to create natural movement and folds.

Dansu Towel

OVERVIEW

I created a 3D animation for Dansu, showcasing their different towel designs and colourways through a product animation. The aim was to highlight the towel’s material, texture and design through movement.

YEAR

2026

ROLE

I was responsible for the full production of the project, including 3D modelling, cloth simulation, animation, lighting and rendering.

SERVICES&SOFTWARE

3D Modelling, Cloth Simulation, 3D Animation, Lighting, Rendering, Motion Design

Blender, After Effects, Premiere Pro

About the project

The main concept for this project was to create an energetic animation that matched the fast paced music. Set within a minimal textured environment, the towel moves and flows through the space while switching between different designs and colourways. The contrast between the rough surroundings and the soft material of the towel helps highlight the texture, movement and design of the product.

One challenge during this project was creating realistic cloth movement while keeping the towel designs visible throughout the animation. I used cloth simulation in Blender and adjusted the material settings to create natural movement and folds.

Dansu Towel

OVERVIEW

I created a 3D animation for Dansu, showcasing their different towel designs and colourways through a product animation. The aim was to highlight the towel’s material, texture and design through movement.

YEAR

2026

ROLE

I was responsible for the full production of the project, including 3D modelling, cloth simulation, animation, lighting and rendering.

SERVICES&SOFTWARE

3D Modelling, Cloth Simulation, 3D Animation, Lighting, Rendering, Motion Design

Blender, After Effects, Premiere Pro

About the project

The main concept for this project was to create an energetic animation that matched the fast paced music. Set within a minimal textured environment, the towel moves and flows through the space while switching between different designs and colourways. The contrast between the rough surroundings and the soft material of the towel helps highlight the texture, movement and design of the product.

One challenge during this project was creating realistic cloth movement while keeping the towel designs visible throughout the animation. I used cloth simulation in Blender and adjusted the material settings to create natural movement and folds.